Team Members

We have a dedicated team of professionals that are tops in the business. We work hard everyday to bring you the best and latest resources for your family to eat healthy and attain your goals. Please feel free to contact us to find out more or inquire about how we can serve you better!

Trish James

The Produce for Kids® vice president, Trish, is a mom of two very energetic and very hungry boys. At the end of the day, her goal is for her family to enjoy a healthy and peaceful dinner. However, being a working mom with a crazy schedule can make this balance difficult. As the resident grocery store expert and consumer loyalty guru, nothing makes her happier (or more of a loyal shopper) than walking into her favorite market to see a healthy meal solution just waiting to be added to her shopping cart. Trish develops new programs to meet the specific needs of Produce for Kids retail partners and is always planning and preparing for the future of Produce for Kids. Together with the Produce for Kids team, Trish is dedicated to helping make every parent's life a little easier by offering them recipes, tips and real-life advice for happy and healthy family meals.

Amanda Keefer

When Amanda, Produce for Kids' director of marketing communications, is not having tea parties, playing dress up or dancing with her two little girls, she’s racking her brain trying to stay ahead of the next big social media, marketing and public relations trends. Amanda maintains relationships with the Produce for Kids corporate partners and can sometimes be found on TV cooking up a Produce for Kids recipes with her daughter. She has her own personal blog and also works with bloggers to bring the Produce for Kids story to life. She understands the everyday pressures on parents because she feels it herself as a full-time working mom. It is her mission to address those hot button healthy living issues facing parents today through the Parents on Produce® blog and Produce for Kids social outlets.

Amber Bloom

Amber is the digital marketing manager at Produce for Kids, overseeing all digital marketing efforts including social media, the Produce for Kids website and microsites, e-newsletters and blogger relations. She manages the creation and implementation of Produce for Kids' recipes, and serves as editor-in-chief of the Produce for Kids blog and e-newsletters. She also serves as the primary contact for produce partners when it comes to social media and public relations. A passion for healthy cooking was instilled in her at a young age, cooking alongside her mom and sister in the kitchen. When she’s not dishing out produce-packed recipes and healthy eating tips for Produce for Kids, she enjoys testing out new recipes, riding her bike and planning dance routines with her niece.

Shannon Cloversettle

If Shannon Cloversettle isn’t entertaining, crafting or cooking, she is always looking for the next opportunity to create programs at retail that include delicious nutrient meals that kids will eat and moms will love! Her passion is to help moms by providing great recipes, solutions and tips to make her life a little easier. Shannon is the sales and account development manager and manages relationships with our retail and brand partners. She also manages the creation and execution for the Produce for Kids campaigns and her favorite part of the job is raising funds for children’s charities.

Lisa Hiracheta

Lisa Hiracheta, marketing strategist for Produce for Kids, is a mother of two, who was blessed with a son who will eat almost anything we put in front of him and a daughter who is definitely more discerning when it comes to meal time. Coming up with creative ways to get both kids to eat healthy and make it fun is an enjoyable challenge. I love cheering on my son at soccer games and having dance parties with my daughter. Weekends consist of entertaining friends and family at home and spending time with my husband, kids and our Beagle.

Lisa graduated with a degree in Advertising/Public Relations from the University of Central Florida. She previously held marketing positions at one of the largest theme parks in Orlando and a local advertising agency for almost 15 years focusing on the travel and tourism industry.